Shopify Websites – Built by Experts

Shopify Stores That Convert

Launching an eCommerce store? Need to scale your Shopify site? MakeTHAT is a Vermont-based digital marketing cooperative, not a traditional agency—so you get specialized Shopify expertise without the unnecessary costs, retainers, or fluff.

We build Shopify stores that are fast, high-converting, and optimized for long-term success—whether you're selling 10 products or 10,000

What we do

We work with you from start to finish.

MakeTHAT helps businesses build, optimize, and scale their Shopify stores—without the overhead of a traditional agency. Whether you’re launching your first store or fine-tuning an existing one, we focus on data-driven strategies, high-performance design, and sustainable growth to bring your products to your customers.

Our Shopify Services

From blank slate to fully optimized storefront.
Your brand, your store. We make your website an extension of your brand.
Get found online and turn traffic into paying customers.
We help you set up payments, subscriptions, loyalty programs to grow your customer base.
Turn one-time buyers into loyal customers with smarter email marketing.
Increase your traffic with high ROI campaigns to grow revenue.
We work with you and collect data to make data-driven informed decisions on how to improve your website.

Meet Your Shopify Team

Your project is led by Erika Austin, a Shopify partner and expert specializing in custom off-the-shelf solutions to help grow your e-commerce business with support from our specialists: